FRONT & CENTER
LEADERSHIP
“If you’ve been hanging back and hesitating to start the journey of building your personal brand because you don’t know where to start, start with Brandon Birkmeyer’s book, Front & Center Leadership. A must-read for anyone looking to step into thought leadership.”
Philip VanDusen, Former VP Head of Design at Pepsico
“Brandon provides practical wisdom on leveraging the power of your perspective to impact the people around you. This book gives leaders the tools they need to get discovered by their peers and recognized as a thought leader in their industry.”
Grant Baldwin, Bestselling author of The Successful Speaker
How Leaders Use Personal Branding to Stand Out and How You Can Too
Authority, Influence, and Credibility
Do you want to learn how good leaders become great communicators, remarkable speakers, and impactful relationship builders?
​
Front & Center Leadership looks at leadership from a personal branding perspective and gives you the roadmap to step up and stand out. No one is going to do it for you, but with the right plan, you can take ownership of your personal development, growth opportunities, and career advancement.
​
This book leads you step-by-step through the personal branding process.
In this book you will learn:
​
-
How to overcome the Middle of the Pack Mentality
-
The nine steps of The Personal Branding Framework with activity guides for each step
-
How to leverage Creating Content to build your authority
-
The secrets to Building Community and influence through networking, partnering, and public speaking
-
How to start Making an Impact that creates value for the people around you
-
The actions that matter to Escape the Sea of Sameness
-
How to get past what's stopping you - The Paradox of Routine
This book also shares The Four Laws of Front & Center Leadership which show you what work to prioritize, how to take action every day, and how to keep moving forward.
BOOK BONUSES
Order the book and grab these free bonuses!
#1 The Personal Branding Workbook
This short guide works directly with the book's Activity Breaks and End of Chapter Questions. Use it to take notes and to capture your stories and experiences.
#2 The Personal Brand Quiz
Take this easy online quiz to measure your current personal brand and to find out where to focus your next efforts.
#3 The 7 Steps to Personal Branding on LinkedIn
One easy place to start branding yourself today is on LinkedIn. This short guide will help you get started.
#4 The Full Interviews from the 9 Influencers in the Book
Go behind-the-scenes with nine influencers and hear the full stories of how they built their personal brands online.
Praise for Front & Center Leadership
“Brandon leverages his years of experience in Front & Center Leadership, a guide packed with actionable steps to build your personal brand and become a modern leader who gets noticed. A great read for anyone looking to advance in their career.”
Rah Mahtani
Head of Marketing - North America, Alibaba
“Front & Center Leadership is an essential read for leaders looking to elevate their personal brand. With his extensive experience at Coca-Cola and Apple, Brandon offers a practical, step-by-step framework filled with actionable activities and real-world success stories. This book is a valuable resource for anyone aiming to stand out and lead with confidence.”
Neal Schaffer
Bestselling author of The Age of Influence and Digital Threads
“Personal branding is the great leadership skill you need—and few are taught. Thankfully, Brandon Birkmeyer has written this practical and story-filled guide to putting yourself front and center, so you can lead your organization to the front and center, too.”
Tamsen Webster
Founder, Message Design Institute, and bestselling author of Find Your Red Thread and Say What They Can't Unhear
“Building influence, credibility, and a recognizable voice can feel impossible looking forward from the middle of your career. Front & Center Leadership helps readers step into that role with a specific framework and insights from beloved influencers who have done just that.”
Jenny Magic
Bestselling author of Change Fatigue
“If you’ve been hanging back and hesitating to start the journey of building your personal brand because you don’t know where to start, start with Brandon Birkmeyer’s book, Front & Center Leadership. A must-read for anyone looking to step into thought leadership.”
Philip VanDusen
Former VP Head of Design at Pepsico
“Brandon provides practical wisdom on leveraging the power of your perspective to impact the people around you. This book gives leaders the tools they need to get discovered by their peers and recognized as a thought leader in their industry.”
Grant Baldwin
Bestselling author of The Successful Speaker
About Brandon Birkmeyer
Brandon is a former Coca-Cola and Apple advertising executive with over 20 years of experience in marketing at Madison Avenue advertising agencies advising top FORTUNE 100 companies on brand strategy.
He is now a sought-after consultant, coach, author, speaker, and facilitator. Brandon also produces and hosts a top 5 branding podcast and YouTube channel called Brands On Brands.
